In this episode of Personal Branding Unlocked, hosts Monica Walmsley and Josh Lawlor welcome Declan Edwards, a happiness researcher and the founder of BU Happiness College. Declan shares his journey from the fitness industry to pioneering happiness education and how he's dedicated his life to understanding and teaching the intricacies of human happiness.

Key Highlights:

• Introduction to Declan Edwards: Discover Declan’s background in positive psychology, acceptance and commitment therapy, and mindfulness-based stress reduction, and his mission to enhance individual and organizational happiness.
• Building a Personal Brand through Authenticity: Declan emphasizes the importance of being genuinely oneself to build a personal brand, sharing his own experiences of living authentically and aligning personal actions with professional identity.
• Happiness as a Skill: Declan discusses his approach to happiness, debunking common misconceptions and highlighting it as a cultivated skill rather than a by-product of achievements.
• Journey of BU Happiness College: From Declan's early days in the fitness industry to creating a global movement focused on empowering people to prioritize happiness and wellbeing.
• The Role of Happiness in Professional Settings: Insights into how Declan’s work with BU Happiness College is transforming organizational cultures by prioritizing happiness as a key performance indicator.
• Challenges and Reflections: Declan shares personal stories of growth, challenges in practicing what he preaches, and his continuous learning journey in the field of happiness and wellbeing.
• Future of BU Happiness College: Declan outlines his vision for extending the reach of happiness education to national and international policy-making.

Episode Insights:

• Experience Declan's engaging storytelling and actionable insights into cultivating happiness in both personal and professional realms.
• Learn about the dynamics of personal branding within professional services and how individual authenticity plays a crucial role.
• Get a behind-the-scenes look at the hosts' interactions, sharing personal anecdotes and reflecting on the broader implications of their discussions on personal branding and happiness.

Things we said would be in the show-notes:

• Happiness Scorecard: https://buhappinesscollege.com/scorecard/
• DENT key person of influence scorecard: https://scorecard.dent.global/kpi-apac

Connect with Declan Edwards:

• Website: https://declanjedwards.com
• Discover Declan’s holistic approach to happiness and how he’s influencing the field of positive psychology.

Join us on Personal Branding Unlocked as we dive into these fascinating topics with Declan Edwards, providing you with the tools and insights to unlock your own personal brand and cultivate a happier, more fulfilling life.

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